The Blog
Thoughts, musings, and ruminations.
November 24, 2023Trade shows and exhibitions serve as pivotal marketing arenas, having tremendous influence in steering businesses toward success. From a marketing perspective, these events stand as invaluable platforms that offer diverse advantages, amplifying brand presence, enhancing connections, and driving...August 15, 2023IFA Berlin, also known as the Internationale Funkausstellung Berlin, is one of the world's most prominent trade shows for consumer electronics and home appliances. With a rich history dating back to its inception in 1924, IFA Berlin has evolved into a global platform for showcasing the latest...July 20, 2023This week, the Feronialab team went abroad on a different mission than usual. Everyone was flown out to Budapest, Hungary. But there was no trade show there, no buildup. We took the opportunity of the low months in the exhibition industry and decided to have a team building. Now...
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